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Today it happened to me again. I started to fill in an on-line questionnaire and I did not finish it. Why? It took much too long and I had no idea where I was and how many questions I still had to go. So if you want me (and probably many other people) to fill in your questionnaire [...] In his post Headlines Vital for Success of NYT, WSJ, NY Post—and Your Site on Content Marketing Today, Newt Barrett writes about the importance of headlines and the first commandment of content marketing: ‘Think Like A Publisher’. Newt is right when he talks about the importance of headlines. They are the first pieces of text people visiting your [...] “… you should base your (search engine) optimization decisions first and foremost on what’s best for the visitors of your site. (…) Focusing too hard on specific tweaks to gain ranking in the organic results of search engines may not deliver the desired results.” Says Google in their Google’s Search Engine Optimization Starter Guide. Although the starter [...] |
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