Last Monday I wrote about Change To Survive. Seth Godin gives a few more examples of companies that did not change and therefore did not survive in his todays post The Wordperfect Axiom.
Godin is also writing about Vook. Vook is a new innovation in reading that blends a well-written book, high-quality video and the power of the [...]
Again a great presentation by Seth Godin on The 99 Percent. This time about quieting your lizard brain. The rudimentary piece of your brain that makes you doubt, prevents you from being creative and that is sabotaging your projects.
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To sell, forget about the masses and focus on the geeks. The relatively small group of people that is trully interested in your product and that will spread the word for you.
Watch Seth Godin talking about Interruption Marketing and why you should abandone that way of thinking. How to really show off and how geeks sell your [...]
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