More than 400 million active users. More than 1,5 million local businesses have active Pages on Facebook. More than 20 million people become fans of Pages each day. And about 70% of the Facebook users are outside the United States.
Here to stay
It is clear. Facebook is here to stay. The figures that Facebook has published are [...]
Whatever you do, never forget your first words matter most.
When people visit your homepage make sure it grabs them and makes them want to learn more about your products or services
When people call you know what to answer before the question is asked
When you design a brochure, make it a page-turner
When you are on a business fair, [...]
It is all over the web. Marketeers have indicated they are going to spend more money on social media in 2010.
The question is where that money is coming from.
I cannot imagine the budgets for 2010 are much higher than they were in 2009. There is a good chance most of the marketeers have less to spend [...]
Marketing is like saving energy at home.
You can take extensive measures to isolate your house to save as much energy as possible. These measures are maybe expensive. But because you save a lot of energy, they will pay back in a relatively short period of time.
There are also simple and less expensive ways to save energy. Maybe you don’t [...]