To be able to do good Search Engine Optimization or to get maximum results from your Google Adwords campaign, there is one very important thing you need to know.
What are people looking for or what search words are they using.
Top position, so what
You can have a top position in Google’s organic search results, the ones on the [...]
Posted on January 31, 2010, 10:59 pm, by Hans, under
Adwords,
Google,
Permission Marketing,
Social Media,
Whitepapers,
Word of Mouth,
b2b.
We all want to be number one in Google’s organic search results. And we all know there is not enough room at the top for all of us. Therefore we all spend a lot of time, energy and money in an attempt to get as high as possible. While at the same time Google keeps on changing the [...]
When you are not happy with your position in Google’s organic search results (the list on the left), you have to study Search Engine Optimization and try to improve your website . You can also use Adwords to get a better visibility in the list on the right. But in that case you will have to [...]
When I started using Google Adwords a number of years ago it was easy. With an average Cost Per Click of only a few cents I was able to get a lot of traffic to my website for very little costs.
Times have changed. CPC’s have rocketed and the budget had to be adjusted (read raised) at [...]