Archive

Publish your pricelist

Last week I came across this great picture on Chris Brogan’s blog. For me it says don’t be afraid to ask a fixed price for your products or services. And do not immediately start giving discounts the moment your customer hesitates.

This picture, Chris’ post and a post I read the same day on Bob Bly’s blog also made [...]

The hyperlink overdose

In his May 31 post Experiments in Delinkification, Nicholas Carr (RoughType.com) writes about not using hyperlinks in posts and other online writings. Hyperlinks can be big distraction. Sometimes even preventing you to read a complete post or piece of text. Because – whether you like it or not – your brain sometimes forces you to click on them.  Making you move from [...]

Get out of the way

There are people that say you should not make it too easy for your competitors to gather information about your products. Therefore they advise against making all your information available on your website. And if you want to put all the information there, at least part of it should only be available on request, after filling in an [...]

Make your visitors click

What Makes Them Clickis a very interesting weblog by Susan Weinschenk. Susan (aka the Brain Woman) has a Ph.D. in Psychology and writes about how people think, work and relate. She is the author of Neuro Web Design, a book you must read.

In her post Bit-Sized Chunks Of Info Are Best Susan makes a point about progressive [...]